Information Overload

July 13, 2008

Greetings.  This is my first post under the Insightsand Ingenuity blog.  I’m pretty excited, I have to admit.  I’m a voracious reader – I love to read most anything, save for current event material (I know!  I’m such a philistine.)  And while reading can, and has, done great things for my vocabulary and helps me set at least one good example for my three children, it presents one drawback.

The drawback, surprisingly, is information.  In this sense, I mean a surplus of information.  Bits and snatches and clumps of information, all swimming around in my head.  Clogging my reader, gathering dust on my bookshelves and getting hi-lighted to death before retiring to my magazine baskets (yes, that’s plural).

I’m an analytical person with futuristic and strategic strengths (Thank you,  Tom Rath and Strengthsfinder 2.0).  That means that I read material and then establish a bunny trail to other material.  This connects to that which might mean those and then we really have something!  Most of the time, anyway.

So that’s what this blog is going to be about.  A narrative (join the party, make it a dialogue!) about things I see, what I’ve read, stories I’ve heard, smart people I’ve learned from (and I work wtih a lot).  Blended and mixed to serve up consumer insights with ingenuity and moxie.  Read on!

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